Wilderton in San Francisco, CA

The New Bar is San Francisco's dedicated alcohol-free bottle shop and tasting bar, the Cow Hollow outpost of the brand founded by Brianda Gonzalez, who opened the original Los Angeles location in July 2022. The SF store opened in March 2024 on Union Street, in the former home of plant shop The Sill. Everything sold is zero-proof: one wall holds non-alcoholic wines, ciders, and sparkling bottles, while the other side carries NA spirits, beer, aperitifs, bitters, mixers, and canned mocktails. The shop keeps 40–50 curated labels at a time — names like Ghia, Lyre's, De Soi, Wilderton, Three Spirit, Ritual Zero Proof, Seedlip, Athletic Brewing, and Kin Euphorics — and runs daily in-store tastings with staff who specialize in booze-free alternatives. Online ordering, in-store pickup, and local delivery are also offered.

Copra is a coastal South Indian restaurant that opened in 2023 in San Francisco's Fillmore / Lower Pac Heights neighborhood, led by Michelin-starred chef Srijith "Sri" Gopinathan, drawing on the cuisines of Kerala and Tamil Nadu. Alongside a full cocktail and wine program, Copra runs a serious zero-proof menu that mirrors its cocktail list, building drinks from the same Southeast Asian-leaning pantry — coconut yogurt, makrut lime, star anise, lemongrass, and orange blossom — rather than treating non-alcoholic options as an afterthought. Several of the zero-proof cocktails are built on non-alcoholic spirits including Wilderton Lustre and Vibrante NA vermouth. Named pours include the Orange Ruby (lemongrass, Wilderton Lustre, Vibrante, orange blossom, tonic, makrut lime), the Salty City (coconut yogurt, cucumber, salt, black garlic, lemon), and the Tiger's Eye (cinnamon, star anise, lemon, Wilderton Lustre, bittersweet aperitivo). The room is a tropical, design-forward space.

Wildseed is a 100% plant-based restaurant on the corner of Union and Buchanan in Cow Hollow, serving a Mediterranean-leaning menu of shareable plates, mezze, and pizzas. Its bar treats non-alcoholic drinks as a real category rather than an afterthought: a dedicated mocktail list and a "0% ABV" refreshments section appear right on the cocktail menu. Zero-proof builds lean on NA spirits and house ingredients — fresh juices, shrubs, kombuchas, and homemade extracts — including a Negroni AF (NA Ritual gin, melati amaro, house aperitivo, orange), a Love & Lavender (NA Ritual gin, lavender, butterfly pea tea, Wilderton citrus, fee foam), an NA Spicy Pineapple Margarita (jalapeño-infused NA tequila, pineapple, lime, Tajín), and a Serenity Spritz. Lower-effort options include Charcoal Lemonade, Koast Kombucha, house sodas, and cold-pressed juices, making it a dependable spot for an alcohol-free dinner out.