De Soi

Boston's first dedicated non-alcoholic bottle shop, a 100% alcohol-free South End store stocking premium NA spirits, wine, beer, and ready-to-drink cocktails.

In Good Spirits is a dedicated non-alcoholic bottle shop, bar, and community space in Chicago's West Town, opened on July 15, 2023 by engaged couple Adriana Gaspar and Hector Diaz. The two ran sober pop-ups around the city before securing a permanent storefront; both came to the alcohol-free life through personal experience — Gaspar stopped drinking after losing her father to COVID-19, and Diaz cut back following a kidney cancer diagnosis. The shop sells zero-proof beers, wines, spirits, aperitifs, functional drinks, and RTDs to take away or drink in, alongside a rotating menu of handmade mocktails. Beyond retail it functions as a third space, hosting sober supper clubs with local restaurants, book swaps, mocktail-making workshops, brand tastings, sound meditations, walking clubs, and Lotería nights. It is among Chicago's first standalone non-alcoholic bottle shops.

Soberish is an alcohol-free bottle shop and wellness boutique in Atlanta's Kirkwood neighborhood, founded in August 2023 by real estate attorney and entrepreneur Mehrnush Saadat. Built around the idea that "sober" means something different to everyone, the shop curates a predominantly women-owned selection of non-alcoholic spirits, de-alcoholized wines, aperitifs, and zero-proof beer alongside cannabis and CBD wellness products, barware, and gifts. Saadat personally vets ingredients for natural, low-sugar quality, and the store leans heavily on education, hosting weekly Saturday tastings so guests can sample before buying. Confirmed brands on the shelves include St. Agrestis (Phony Negroni), Lyre's, De Soi, Figlia, and Best Day Brewing. After celebrating its first anniversary in 2024, Soberish expanded with a second location at Serenbe in Chattahoochee Hills.

The New Bar is San Francisco's dedicated alcohol-free bottle shop and tasting bar, the Cow Hollow outpost of the brand founded by Brianda Gonzalez, who opened the original Los Angeles location in July 2022. The SF store opened in March 2024 on Union Street, in the former home of plant shop The Sill. Everything sold is zero-proof: one wall holds non-alcoholic wines, ciders, and sparkling bottles, while the other side carries NA spirits, beer, aperitifs, bitters, mixers, and canned mocktails. The shop keeps 40–50 curated labels at a time — names like Ghia, Lyre's, De Soi, Wilderton, Three Spirit, Ritual Zero Proof, Seedlip, Athletic Brewing, and Kin Euphorics — and runs daily in-store tastings with staff who specialize in booze-free alternatives. Online ordering, in-store pickup, and local delivery are also offered.

The Zero Co. is Atlanta's first dedicated non-alcoholic bottle shop, opened in December 2022 in the Poncey-Highland neighborhood by Cory and Malory Atkinson, the husband-and-wife team behind nearby Elemental Spirits Co. The shop grew out of the rapidly growing zero-proof section at Elemental and stocks more than 500 non-alcoholic products — spirit alternatives, de-alcoholized wines, NA beers, and ready-to-drink cans — alongside locally made shrubs, vinegars, bitters, and elixirs. A bar-cart sample station lets customers taste before buying, and the space hosts tastings and events. Carried brands include Ghia, Seedlip, Lyre's, Wilderton, Ritual Zero Proof, De Soi, Three Spirit, Free Spirits, Athletic Brewing, and more. As co-owner Malory Atkinson put it, the goal was a "warm and welcoming" space for all kinds of drinkers and non-drinkers.